Previously Google kept your search history separate, which means that its profile of you was less complete. If you'd like to keep your personal data a good distance away from Google, you'll need to delete your existing search history and prevent Google from using that history in the future.
The Electronic Frontier Foundation (EFF) has more details on why you might want to turn off Google's Web History feature.
Privacy policies are ubiquitous, yet often highly irrelevant to the typical user; in this case, however, a little time spent changing your settings can provide invaluable peace of mind knowing that Google can't exploit your personal tendencies for its own purposes. Convinced yet? Read on for our guide to locking down your web history.
This how-to was written by Scott Gilbertson, a writer and web developer living in Athens, Georgia.
visto en: WIRED